Am I the only one sick of hearing about Big Data? I don't mean the
actual oceans of new data being churned by ever-more capable technology
for the benefit of humanity and marketers' conversion rates. I mean the
two words that are automatically stamped on any new intersection of
“unstructured” data and cloud computing. Be honest. If someone asked
you to define Big Data in a sentence or two, could you do it? I
couldn't. Luckily, my job affords me the opportunity to pick up the
phone and crib wisdom from big-time industry brains without forking over
a five-figure retainer.
Read More:http://www.dmnews.com/small-talk-about-big-data-with-ogilvys-new-data-chief/article/309462/
Read More:http://www.dmnews.com/small-talk-about-big-data-with-ogilvys-new-data-chief/article/309462/
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