Wednesday 7 August 2013

Retailers Exhibit Optimism For 2013 Holiday Season

Mobile retail and timely promotions will drive sales upward
On Friday, August 2, the results of a survey conducted by Baynote, a service provider for omni-channel retailers, were released. The survey quizzed 77 U.S. retailers ranging in size (by annual income) of less than $20 million to in excess of $5 billion and showed retailers are optimistic for growth of revenue to exceed 10 percent in the 2013 holiday season. These results align closely with industry forecasts. Additionally, retailers are expecting mobile retailing to play a big role this holiday season.

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