AUSTIN, Texas, July 9, 2013 /PRNewswire/ -- Carlo's Bakery, the Hoboken, N.J.-based
bake shop known by reality TV fans for its custom cakes and the
extended Italian-American family that creates them, has found the recipe
for online order fulfillment success with ShipStation's market-leading web-based shipping solution
for online retailers. Carlo's is using ShipStation to ensure fast,
accurate, fresh-from-the-oven delivery via FedEx to customers nationwide
in the wake of TV stardom that even has celebrities ordering its
elaborate cake confections.
The
bakery selected ShipStation to keep online orders moving efficiently
out the door because of ShipStation's cost-saving cloud-based
architecture, ease of use, pre-integration with FedEx online systems as
well as Carlo's shopping cart solution, and bi-directional data sharing
with the bakery's Salesforce-based order management and customer service
applications.
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